President: Carolyn Gatti

Major: Marketing

Minor: Business Law

Hometown: West Chester, PA

Pronouns: she/her

Carolyn is PSAMA’s Executive President for the 2024-2025 school year. As president, she oversees the entire organization and all operations. Working with the six vice presidents and their lower executive boards, she serves as a point of guidance for planning and executing activities throughout the school year. Additionally, she maintains communication with AMA, Penn State, Smeal, and PSAMA’s chapter advisors. Carolyn’s goal is to continue PSAMA's legacy and create a valuable, enriching experience for every member. This is Carolyn’s third year as part of PSAMA. During her first and second years, she was a project manager for the sales division and then an AD of the sales division. Carolyn is also a part of Pi Beta Phi on campus. Her hobbies include attending concerts and socializing, and is interested in fashion and sports.

cmg6730@psu.edu

Executive Vice President: Kylie Schulz

Major: Marketing

Minor: Supply Chain and Information Sciences and Technology

Hometown: Pittsburgh, PA

Pronouns: she/her

As PSAMA’s Executive Vice President, Kylie directly manages five consulting divisions with specific areas of Marketing. She oversee all 15 projects in which general members gain real world experience to apply in their professional journey. Overall, she is directly involved as a primary resource for general members in their development of marketing tactics and skills. Her goal is to ensure members can learn new skills from their marketing division to apply in their professional endeavors. During Kylie’s first year in PSAMA, she was a member of the sales division and attended the 2024 AMA International Collegiate Conference. Along with PSAMA, Kylie is involved in Penn State’s Women in Business and THON.

kes6460@psu.edu

Vice President of Professional Development: Jack Evans

Major: Marketing

Minors: Digital Arts Certificate

Hometown: Lancaster, PA

Pronouns: he/him

As the VP of Professional Development, Jack is responsible for recruiting corporate sponsors and overseeing all professional development events throughout the school year. Jack has been in PSAMA for the past 3 years. Sophomore and junior year, Jack held the positions of Professional Development Chair and Director of Professional Events. On campus, Jack is involved in DASH and Movin’ On. Jack also loves baseball and hiking.

jhe5101@psu.edu

Vice President of AMA Relations: Sydney Hageman

Major: Marketing

Minor: Digital Media Trends & Analytics; Global & International Studies

Hometown: New Hope, PA

Pronouns: she/her

Within her position of VP of AMA Relations, Sydney acts as the liaison between PSAMA and our parent chapter, the American marketing Association. She works with key events that are held throughout the year such as the Regional Conference and Marketing Week. This is Sydney’s 4th year in PSAMA. Sophomore year, she held the role of AD of the retail division and junior year, she was Director of Regional Conference. On campus, Sydney is involved in her sorority, Alpha Delta Pi, and Penn State’s student run music festival, Movin’ On. Over the summer, Sydney had an opportunity with Paramount as an Amazon and E-commerce Retail Development Intern. In her free time, she enjoys traveling, hiking, reading, and listening to music. In the future, Sydney hopes to have a successful career in retail marketing.

sah6340@psu.edu

Vice President of Communications: Lydia Kronengold

Major: Marketing

Minor: International Business

Hometown: Chester Springs, PA

Pronouns: she/her

As the VP of Communications, Lydia is responsible for all aspects of communication, brand engagement, recruitment, and member, faculty, and alumni relations. Throughout the year, she works alongside her team to further relations between PSAMA members, Smeal and other Penn State organizations. This is Lydia's second year in PSAMA. During her first year, she was a member of the analytics division. Outside of PSAMA, Lydia serves as a Smeal Student Mentor for incoming freshmen. Additionally, she is involved in Volé Dance Company and is a committee member of THON. In her spare time, Lydia loves hanging out with friends and family, attending concerts, going to the lake, and working out.

lak5856@psu.edu

Vice President of Community and Social Impact: Kenny Huang

Major: Marketing

Minors: French; International Business

Hometown: Seattle, WA

Pronouns: he/him

As the VP of Community and Social Impact, Kenny creates hands-on opportunities for members to participate in social impact activities and provide meaningful influence on the local community. Kenny has been a member of PSAMA for 3 years. He is also involved in Best Buddies on campus. In his free time, Kenny enjoys reading, traveling, hiking, rock climbing, and scuba diving.

yxh5465104@psu.edu

Vice President of Finance: Aidan Jarrett

Major: Finance

Minor: Information Systems Management

Hometown: Mantua, NJ

Pronouns: he/him

As the VP of Finance, Aidan organizes the annual budget, collects membership dues, works with ASA to receive and make payments, and keeps a financial ledger of all of PSAMA’s revenues and expenses. He maintains a connection between PSAMA and The Associated Student Activities, which manages the organization’s bank account. His goal for this year is to grow PSAMA’s resources to provide members with opportunities that were not available in previous years. This is Aidan’s second year as VP of Finance. Two years ago, Aidan was a silver member of PSAMA, where he was a part of the marketing analytics division and won the “hit the ground running” award. Aidan is also the director of internal affairs for the University Park Allocation Committee. He also enjoys basketball, surfing, and tennis.

atj5179@psu.edu

Managing Director of Digital Marketing and Advertising: Henry Getson

Major: Marketing

Minor: Supply Chain and Information Systems

Hometown: Plymouth Meeting, PA

Pronouns: he/him

As the Managing Director of the Digital Marketing and Advertising division, Henry is responsible for planning and leading his division during weekly meetings, and assisting with the PSAMA’s social media platforms. This is Henry’s second year in PSAMA. Last year, he was a platinum member of the DM&A division and was invited to attend the 2024 AMA International Collegiate Conference. Additionally, Henry enjoys running, biking, and swimming for marathons and Ironmans.


hxg5201@psu.edu

Associate Director of Digital Marketing and Advertising: Rachel Robertson

Major: Marketing

Minor: Business Law

Hometown: Pittsburgh, Pennsylvania

Pronouns: she/her

As the Associate Director of Digital Marketing and Advertising, Rachel works closely with the Managing Director to develop meaningful projects for the DM&A division, allowing members to progress their professional development skills. She also collaborates with speakers who provide valuable insight into the digital marketing and advertising industry. Rachel was a part of  the DM&A division last year as a member. Alongside PSAMA, Rachel is a member of Kappa Alpha Theta, Women in Business, and is a part of THON Dancer Relations. Rachel loves to travel, play with her dog, online shop, workout, hangout with her friends, and binge watch horrible reality tv shows.


rlr5717@psu.edu

Managing Director of Retail: Jillian Bennett

Major: Marketing

Minor: Information Systems Management

Hometown: Allentown, PA

Pronouns: she/her

During her first year in PSAMA, Jillian was a member of the sales division. Now in her second year, as Managing Director of the retail division, Jillian works to create an inviting environment through various projects and events, furthering the knowledge and experience of division members. Aside from PSAMA, Jillian is involved in Penn State Club Cheerleading, THON, and Gamma Phi Beta. In her free time, Jillian enjoys traveling to new places, cycling, pilates, and spending time with her family and friends.


jmb9617@psu.edu

Associate Director of Retail: Jeffrey Duda

Major: Marketing and Spanish

Minor: International Business

Hometown: Bensalem, PA

Pronouns: he/him

As the Associate Director of the retail division, Jeffrey is working to better the division by furthering interest in the retail industry. Alongside the Managing Director, he leads weekly meetings, and creates innovative projects for the division to work on during the year. Prior to this year, Jeffrey served as the project manager in the analytics division during the 2023-2024 school year. Additionally, he is a member of Penn State’s Spanish Club, Jam Club, and THON. In his free time, Jeffrey enjoys creating and writing music, exercising, writing/creating fiction novels or comics, and spending time with those who love him for him.


jtd5594@psu.edu

Managing Director of Sports: Ryan Berensteyn

Major: Marketing

Minors: Digital Marketing and Analytics and the Real Estate Certification

Hometown: Long Island, NY

Pronouns: she/her

As the Managing Director of the Sports division, Ryan is responsible for planning sports marketing projects and communicating with speakers who are well versed in the field. During his first two years in PSAMA, Ryan was a member and then AD of the sports division. Ryan is also involved in his fraternity, Alpha Chi Rho. In his free time, Ryan is interested in martial arts and keeping up with the NBA and NFL. Ryan’s hobbies including watching the NBA and NFL, martial arts, and hanging out with friends and family

rpb5908@psu.edu

Associate Director of Sports: Brayden Ruth

Major: Marketing

Minors: Supply Chain and Information Systems

Hometown: Sellersville, PA

Pronouns: he/him

As the Associate Director of the Sports Division, Brayden works closely with the Managing Director of the Sports Division  he works closely with the MD to provide members with real-world sports marketing projects, aiding in PSAMA’s mission to bridge the gap between Smeal and the working world. Brayden was a member of the sales division for the past two years. On campus, Brayden serves as a teaching assistant for Smeal’s management department. Brayden transferred from the University of Florida after his Freshman year. Outside of school, he enjoys playing golf and baseball. After graduation, he plans on returning to his family business to pursue a career in sales.


bpr5379@psu.edu

Managing Director of Marketing Analytics: Justin Langan

Major: Marketing

Minor: Digital Media Trends and Analytics

Hometown: Glen Mills, PA

Pronouns: he/him

As the managing director of the Marketing Analytics division, Justin focuses on providing real-life analytics skills to his division members. He works to create impactful projects and events that can benefit the member’s future careers. During his previous two years in PSAMA, Justin was a division member in the sports division and then in the analytics division. Outside of PSAMA, Justin is involved in Delta Sigma Pi and Smeal Student Mentors. Justin loves Philly sports, playing basketball, and going to concerts.


jdl5921@psu.edu

Associate Director of Marketing Analytics: Maddie Langlois

Major: Marketing

Minor: Digital Media Trends and Analytics and International Business

Hometown: Pittsburgh, PA

Pronouns: she/her

As the Associate Director of the Marketing Analytics, Maddie leads her division alongside the Managing Director to create project timelines, communicate with speakers, and find events to enhance each member’s experience in marketing analytics. During her first year in PSAMA, Maddie was an active member of the analytics division and attended the 2024 AMA International Collegiate Conference in New Orleans. Maddie is also a member of Alpha Kappa Psi and Penn State Prime. She serves as a teaching assistant for Smeal’s marketing department. Maddie’s favorite things to do at Penn State are take walks through campus and Zumba at the IM. Fun fact: she has been to 18 national parks!


mcl5657@psu.edu

Managing Director of Sales: Jordan Pierce

Major: Marketing

Minor: Legal Environment of Business

Hometown: Harrisburg, PA

Pronouns: he/him

As the Managing Director of Sales, Jordan plans to create an environment that promotes collaboration within the division, deliver projects, conduct weekly meetings, and facilitate new events for the further development of each member’s skills in the sales industry. This is Jordan’s second year as a member of PSAMA. During his first year, he was a project manager in the sales division, along with holding a platinum member standing in the organization. Outside of PSAMA, Jordan is involved in the Penn State Sports Business Club and THON. Jordan loves to stay active by working out, going on the occasional run, playing intramural sports, and walking around campus. He also enjoys spending time with his friends and meeting new people.


jjp6649@psu.edu

Associate Director of Sales: Joseph Bruni

Major: Communications

Hometown: Bellefonte, PA

Pronouns: he/him

Joseph is a senior with a major in communications and is pursuing the Smeal business certificate. As the AD of Sales, Joseph works alongside the MD of sales to lead weekly meetings and help create projects that enhance professional sales skills within the division. During his first year in PSAMA, Joseph was an active member of the sales division. On campus, Joseph serves as the sales director of The Daily Collegian, and a member of Penn State’s Relay for Life Organization and Penn State’s Management Association. Apart from his university activities, Joseph enjoys playing golf, going to the gym, and spending time with friends and family.

jab8238@psu.edu

Professional Development Chair: Caley Stein

Major: Undecided

Hometown: Audubon, PA

Pronouns: she/her

As this year’s Professional Development Chair, Caley works closely with the Vice President of PD to help plan information sessions and workshops with the newest corporate sponsors to allow general body members to learn about new opportunities. This is Caley’s second year a part of PSAMA. Caley is also a member of the Kappa Kappa Gamma Sorority. She loves traveling, reading, and networking with amazing people to explore opportunities that are out there!

cjs78560@psu.edu

Corporate Sponsor Co-Director: Anoushka Thiruvillakat

Major: Management Information Systems

Minor: Business Law

Hometown: Kerala, India

Pronouns: she/her

Alongside her co-chair, Anoushka is responsible for developing and maintaining a strong relationship with current corporate sponsors. Additionally, she works to bring in new companies, giving PSAMA members the opportunity to network and collaborate with potential recruiters. This is Anoushka’s second year in PSAMA and last year she was a member of the analytics division. Other than PSAMA, she is a member of Penn State Music Group, Movin’ On, Everyday Benefitting Thon, and Shades of Blue. Anoushka’s hobbies include singing, and playing the guitar and piano

aft5519@psu.edu

 
Corporate Sponsor Co-Director: Radhika Bomabywala

Major: Advertising & Public Relations

Minor: Business Studies; Digital Media Trend &Analytics

Hometown: Mumbai, India

Pronouns: she/her

As one of the Corporate Sponsor Co-Director, Radhika collaborates closely with the VP of Professional Development to sustain relationships with existing sponsors. She also actively seeks out and engages with new companies to expand PSAMA's corporate sponsor portfolio. Additionally, Radhika strategizes sponsorship opportunities, organizes sponsor-related events, and ensures effective communication and alignment between sponsors and PSAMA’s goals. Radhika has been a member of PSAMA for over a year. In her previous roles, she served as a Project Manager for the Retail Division. Radhika is also the Engagement Manager for the Nittany Lion Consulting Group and serves as the Secretary for the Business in Cosmetic Club. Radhika loves cooking, finding it to be a therapeutic activity, and she also enjoys watching anime in her free time.

rdb5585@psu.edu

Brand Strategist: Kaelyn Ziegler

Major: Marketing

Minor: Psychology

Hometown: Cincinnati, OH 

Pronouns: she/her

As Brand Strategist, Kaelyn strives to promote PSAMA’s goal across all social media platforms. She works closely with the VP of Communications to stay on top of promotional plans across all divisions of PSAMA. She has been a member of PSAMA for three years now.  Kaelyn joined her sophomore year in the sales division. Last year, she was the marketing week director. She enjoys running and spending time with friends and family in her free time!

klz5156@psu.edu

Alumni and Faculty Relations Chair: Madison Sallurday

Major: Communications

Hometown: Kennett Square, PA

Pronouns: she/her

As the Faculty and Alumni Relations Chair, Madison is responsible for effectively communicating PSAMA activities and operations to alumni, faculty, and staff. Her objective is to promote the organization in order to establish a strong network that can benefit all members. During Madison’s first year, she was a member of the sales division and participated in the case competition. Along with PSAMA, Maddie is involved in THON on campus. Madison loves going to the beach, skiing, and spending time with family and friends. This past summer, she interned at Dell Technologies in Texas.

mvs6816@psu.edu

Member Relations Chair: Paige Rafalski

Major: Marketing

Minor: Digital Media Trends & Analytics

Hometown: Warren, PA

Pronouns: she/her

Paige holds the Director of Member Relations position where she creates fun and engaging activities for members to build lasting friendships. With these events, PSAMA’s community and morale is boosted throughout the year. This is Paige’s second year in PSAMA. Last year, she was a part of the DM&A division. Outside of PSAMA, Paige is involved in Volé Dance Company, Business in Cosmetics Club, the Jacobs Retail Fellowship Program, THON and her sorority.

pnr5072@psu.edu

Marketing Week Director: Mazzy Baxter

Major: Marketing 

Hometown: Greensburg, PA

Pronouns: she/her

Within her position of Marketing Week Director, Mazzy is in charge of all activities and logistics regarding PSAMA’s 2024 Marketing Week. In her first year, Mazzy was a member of the sales division. Along with PSAMA, she is a member of Delta Sigma Pi. During the summer, Mazzy lived in Columbus.

msb6111@psu.edu

Case Competition Director: Ryan French

Major: Finance; Telecommunications

Hometown: Lancaster, PA

Pronouns: he/him

As the Case Competition Director, Ryan organizes and guides the case competition team throughout the fall semester. With Ryan’s guidance, the team competes against other collegiate AMA chapters and hopes to represent PSAMA at the International Collegiate Conference in the spring. During his first year in PSAMA, Ryan was a member of the analytics division and a part of the case competition team. Ryan is a member of the Telecommunications Club and works with Penn State Athletics as a live streaming assistant. Fun fact! Ryan’s favorite state is Colorado! He has never lived there, but visits in the summer and in the winter every year. In the summer, he likes to go hiking and fly fishing, and go skiing in the winter.

rpf5336@psu.edu

Regional Conference Co-Director: Danielle Beechey

Major: Marketing

Minor: Media Studies

Hometown: Rochester, NY

Pronouns: she/her

Danielle holds one of the Regional Conference co-chair positions. Alongside her other co-chair, Danielle plans all aspects of the regional conference, including recruiting guest speakers, planning the panel and workshops, and all other logistics. During her last three years in PSAMA, Danielle has been a division member, project manager, and the MD of the DM&A division. Throughout her time at Penn State, Danielle has been involved in Alpha Omicron Pi, Club Cheer, and was a writing tutor with Penn State Learning. Danielle spent the 2024 spring semester interning in Seville, Spain and was teaching English in one of their schools. Additionally, she spent her summer interning with Excellus BlueCross BlueShield in the sales training department. Her hobbies include yoga, reading and crafts.

drb5865@psu.edu

Regional Conference Co-Director: Olivia Gray

Major: Marketing

Minor: Sustainability Leadership

Hometown: Dallas, TX

Pronouns: she/her

As one of the Regional Conference Co-Directors, Olivia works closely with her co-director to plan all aspects of the annual regional conference. She is responsible for contacting potential panelists and keynote speakers, and planning an event that furthers the marketing knowledge of PSAMA members. Last year, Olivia was a project manager of the sales division. On campus, Olivia is a member of the Delta Sigma Pi business fraternity, Penn State Ski Club, and serves as a teaching assistant for BISCI 3. Olivia loves to ski out west, go to concerts, travel, and cook.

ohg5006@psu.edu

AMA Relations Chair: Alexa Tsarsi

Major: Marketing

Minors: Digital Media Trends & Analytics

Hometown: Westfield, NJ

Pronouns: she/her

Within her position of the AMA Relations Chair, Alexa creates the monthly newsletter, connects and maintains relationships with other AMA university chapters, and plans networking events that build valuable connections in the marketing industry. Alexa has been a sports division member for the past 2 years. Outside of PSAMA, Alexa is a Smeal Student Mentor, a member of Business in Cosmetics Club and her sorority Sigma Kappa, and involved in THON.

amt6656@psu.edu

Primary THON Chair: Ishan Patel

Major: Supply Chain & Information Systems

Minor: Information Systems Management

Hometown: Gujarat, India

Pronouns: he/him

As the THON Chair for PSAMA, Ishan is responsible for leading and organizing the organization’s efforts towards THON. His role involves planning and executing fundraisers, deciding on CS&I fundraising sponsors, and setting the timeline for these events. His goal for the 2024-2025 year is to surpass PSAMA’s current THON record and increase member engagement. This is Ishan’s second year in PSAMA. In the year prior, he was a project manager in the retail division. Ishan is also involved in the Supply Chain Management Association on campus. In Ishan’s spare time, he loves to lift weights and watch anime.

isp5057@psu.edu

THON Family Relations Chair Chair: Julia Loreaux

Majors: Marketing

Minor: Psychology

Hometown: Medford, NJ

Pronouns: she/her

Within her role as the THON Family Relations Chair, Julia encourages THON involvement, creates events with the organization's THON child, and assists the THON chair. During her prior two years in PSAMA, Julia has been a member of the DM&A division and the sports division. Julia has been a THON committee member for the past two years. In her free time, Julia enjoys spending time with her roommates and going for runs.

jal7019@psu.edu

 
Director of Diversity, Equity, and Inclusion: Will Tazza

Major: Marketing

Minors: Psychology, Supply Chain and Information Sciences and Technology, Information Systems Management

Hometown: Bucks County, PA

Pronouns: he/him

Within the Director of DEI position, Will’s goal is to promote inclusivity within the marketing major and enhance the cultural competence of all of PSAMA. This effort aims to empower aspiring marketers in their pursuit of the most crucial functions within the field. In the past three years, Will has received numerous recognitions for his involvement within the organization, including AMA 2022 Inaugural Diversity Leadership Institute Cohort Member and AMA 2022 and 2023 International Collegiate Conference Representative. This will be Will's second year as the Director of DEI. Prior to this, he has been a part of the Marketing Analytics Division and served as the Vice President of AMA Relations. Outside of his involvement in PSAMA, Will contributes as an Undergraduate Research Assistant with the Center of Social Data Analytics and serves as a Community and Belonging Educator with the Center of Social Change and Belonging. Additionally, he holds positions with Penn State Prime, University Park Undergraduate Association, and Penn State Students United Against Poverty. Beyond his studies, Will enjoys cafe hopping (works at Irving's downtown!), attending concerts, spending time at the beach, appreciating sunsets, indulging in brunch, embracing autumn, exploring thrift stores, pondering philosophy, traveling, listening to music, and, of course, getting some extra sleep. In the future, he is passionate about transforming data into actionable insights that drive measurable outcomes.

wqt5115@psu.edu